PETALING JAYA: The new year will see a slew of new vehicle launches as car companies hope to capitalise on the improved economic outlook, customer sentiment and battle for market share.
Based on market talk and speculation, over 20 new models (see table below) are expected to “hit the tarmac” in 2011.
“The number of new models that are expected to be launched this year is an indication that car companies are optimistic about the economic environment,” said one analyst when asked about the number of new models that are in the pipeline for 2011.
“Other than being buoyed by the improved economic outlook, car companies also need to refresh their inventories and keep offering new models to keep attracting new customers or risk losing out to the competition and ultimately, market share,” he added.
A Proton Exora electric car. Many industry observers expect a boost in hybrid vehicles this year.
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